EMAIL MARKETING
At LocalVoice, we understand that your biggest
assets are your members and, more specifically, the relationships
you’ve established with them. Not surprisingly, by increasing your
involvement and impact in their lives, you can maximize these relationships
as well as the value of your organization. And one of the best
ways to do this is with an email newsletter program.
Customizable to the specific content, formatting
and timing preferences of each member, email newsletters are extremely
effective at strengthening member relationships and driving involvement.
As a tailor-made solution for your particular organization, the
LocalVoice Email Marketing module allows you to enjoy unrivalled
benefits and functionality without the time investment or cost
of developing it yourself. In fact, with the LocalVoice Email Marketing
module, organizations can enjoy professional quality communications
in a little as a few hours.
Easy to use and implement, the LocalVoice Email
Marketing allows users to send email without worrying about HTML,
AOL, and Text formatting issues. Simply write your message once
and it is automatically formatted for all versions using the only
completely customizable template solution available. The LocalVoice
Email Marketing module also offers in-depth, real-time tracking
of important metrics and an image library that hosts your images
securely and predictably. Together these features enable your organization
to effortlessly utilize low-cost, dynamic benefits of email newsletters
strengthen the quality of your member relationships.
Enhance Personalization and Ease-of-Use
Supports multiple lists
Segmentation by behavioral, attitudinal
and demographic data
Simultaneously target different audiences
Automatically handle subscribes and
unsubscribes
Unique template system for maintaining
message consistency over multiple formats (HTML, AOL or Text)
Membership renewals and event registration
Improve Cost Effectiveness and Efficiency
10x the response rates of direct mail
Instantaneous, timely campaign launches
Automated 1-to-1 personalization
of format, frequency and outgoing email addresses
Eliminate postage/printing costs
Data Tracking and Reviewing
In-depth reporting engine
Track and review data—such as the
number of email opens, click-throughs, conversions and forwards.
Simplified data exchange with 3rd
party software
Full security permissions system
Securely hosted image library
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